A Nasdaq listed online trading/investment and FinTech company is looking for a Digital Acquisition Manager for the China market development.

Reporting to the Senior Acquisition Manager, you will be a key contributor to drive the Company’s online acquisition marketing through conversions optimization efforts. You will also work as a member of the global/regional digital acquisition marketing teams, and will need to work with external agency partners.

Your Key Responsibilities

Work closely with the SEM agency to make sure the monthly KPI can be met
Optimize the search performance at different search engines, including Baidu, Google, 360, Sogou, Shenma, etc.
Create new copies and banners, conduct A/B testing strategies for content and copy
Improve spend allocation strategy and manage the bid price based on daily/weekly/monthly report, to increase the effectiveness of the campaigns
Monitor the industry trend and news, and make quick action to follow/lead the trend

Requirements

Bachelor degree in Business Management/Marketing/E-commerce, or other relevant
At least 3 years' hands-on experience in Search Engine Marketing/Performance Marketing/Conversions Optimization. Experience in working with large-scale budgets campaign is required.
Familiar with the China market. Baidu experience is a must
Fluent language skills in both English and Mandarin
Solid experience with web analytics tools such as Google Analytics
Analytical, detailed oriented, and ROI driven
A good team player

Attractive remuneration package and career advancements opportunities will be offered to the right candidate.

Interested parties or referrals please send your CV to cheyenne.lam@claremontconsulting.asia

Your interests will be treated in the strictest of confidence and will be used for recruitment purposes only.

Job